Understanding Bias & Money Illusion

Insights on Human Behavior and Decision-Making

Unconscious Bias (Stacey Gordon)

Definition: Unconscious bias refers to the hidden mental shortcuts and preferences that shape our actions, judgments, and workplace behavior—often without realizing it.

Key Types of Bias:

Goal of the Course: Build awareness of these biases, reduce their impact, and encourage fairer, more inclusive decision-making in the workplace. Stacey Gordon’s LinkedIn Learning course is short (under 1 hour), practical, and widely adopted by global organizations.

Money Illusion (Research Summary)

Definition: Money Illusion is a cognitive bias where individuals think of money in nominal terms (the number value) rather than real terms (what money can actually buy considering inflation).

Example: A 5% salary raise seems positive, but if inflation is 6%, real purchasing power has decreased. People often feel richer even when their real income falls.

Impact:

Research Background: The concept was introduced by economist Irving Fisher. Modern behavioral economics continues to show that money illusion shapes financial decisions and market outcomes.

Strategy for Awareness & Better Decision-Making

This strategy combines insights from both Unconscious Bias and Money Illusion to improve decisions in workplaces and personal finances:

Outcome: By addressing hidden biases and overcoming money illusion, individuals and organizations can make fairer workplace decisions, improve financial planning, and build long-term resilience.